Living Brands For Growing Businesses

Many businesses and organisations face a challenging future after the uncertainty and disruption caused by factors such as BREXIT and the Coronavirus pandemic. However, those with a strong brand, that captures their character and the distinctives which make them special, are well placed for the future. Don't just survive but flourish in uncertain times.


A brand can sometimes feel like it has been artificially created and moulded to look like something it is not. However, an effective brand should be an expression of a business’ culture which authentically communicates its identity and purpose. It should be memorable and distinctive both internally within the organisation, and externally to its customers and clients.
"Your brand serves as your best protection against business factors you can’t control."
Dan Schawbel
Author and founder of research and advisory firm Millennial Branding


"If you don’t give the market the story to talk about, they’ll define your brand’s story for you."
David Brier
Designer, speaker, blogger and author of Brand Intervention